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Since the acceleration of online trends during the 2020 TikTok boom, Gen Z has turned food and drinks into viral sensations just like fashion and beauty. It started with dalgona whipped coffee, focaccia art, and pancake cereal, but this year Gen Zers in the US are keeping an eye out for new beverages and drink trends, particularly ones that promote energy, wellness, and aesthetic.
While the summer is a carefree time full of social plans and suntanning, the heat and humidity can make beauty maintenance a challenge. Hair becomes frizzy, skin gets oily, makeup smudges, and it’s hard to find products that will keep your look intact from morning to night.
In summer 2026, music is setting the tone for American Gen Z’s newest trends. Gen Z is leaning into playfulness, nostalgia, and international connection – and, as culture goes, the fashion scene will reflect those current values.
Insights into Gen Z's consumption patterns are a strategic tool for tomorrow's leading companies in the USA: in this article, we present crucial data for successfully selling to young American consumers.
We present the upcoming trends from the American social media world to help you build a successful business in the United States
Gasoline Consumption in the USA in 2024: Analysis and Impact of Electric Vehicles on the American Market
Finding the best distribution channel, adapting the product to the market needs and consumer tastes in the USA
The young generations of Americans are revolutionizing the US cosmetics market
Sales of tequila, mezcal, and premium ready-to-drink beverages are the most dynamic categories in the alcoholic beverage industry in the United States. Let's see how much the spirits market in America is worth.
ExportUSA is an export consulting company for exports and sales in the United States. With offices in Brooklyn, Rimini (Italy), Brussels, a Logistics Center in Dayton, Ohio and a team of professionals, ExportUSA is the most trustworthy and experienced partner for your business.
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